Name tags and badges are essential to businesses' branding and identity. Not only for identifying employees for security reasons, but also enabling a personalized experience between customers and employees. Just like signage, with the right design, they can also promote your business's brand and event.

Our selection of name tags and badges come with a variety of styles and designing opportunities. Have a conversation with us today to discuss how we can customize your company's logo, name, position titles, and other design elements for your name tags and badges. Our name tag pins offer a convenient way for employee identification.

NO-CHARGE Setup & engraving Included

All our products include FREE setup and engraving as part of our work for you. For select products, you can also print text, logo, and get them personalized, too! Contact us to learn how we can customize and personalize your Signs, Gifts & Awards (SGA's) the best way possible.

Custom Name Tags & Badges

Create A Comfortable & Approachable Experience

Our custom name tag and badge options range from simple designs featuring your company name and logo to more complex designs including job titles and contact information.

Let’s discuss design and craft the best name tags and badges for your company today.

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We respond within 24 hours. If urgent or after business hours, please call us.

Advantages of Name Tags & Badges

Name tags and badges are a small, but powerful tool for businesses of all sizes. Though they seem like a simple and insignificant detail, name tags and badges provide the identification of employees that benefits the experiences of both employees and customers.

Let’s take a look at how a more organized and personalized experience in the workplace can be achieved with the right professional name tags and badges for work.

Immediate In-Person Brand Recognition Experience
Name tags and badges offer a simple, yet effective way to improve brand recognition and distinguish your brand from competitors. By including your company’s logo and employee names, you can establish a more visible brand association with quality customer service. This means more trust, credibility, and differentiating in care at the customer level.
Personalization of Customer Service Experience
Name tags and badges also provide a visible way for employees to identify themselves and their role within your company. By combining a professional experience with the personal identification of the employee engaging the customer, you can create an interaction that feels more comfortable, positive, and memorable experience.
Improving Employee Identification Protocol
In a large organization, name tags and badges can help new and existing employees quickly and easily identify their coworkers. This means understanding what their role is within the company, creating a reassuring familiarity with who they work with, and a convenient means to remember who their teammates are. Name tags and badges can also create an organized and professional workplace.
Staff Onboarding Gratification
For new employees, name tags and badges help identify them as part of a team. The tags and badges also make it easy to get to know their coworkers. This can be especially important with larger teams and organizations, as it creates a more comfortable and welcoming environment that is easy for new employees to come into. It can also promote a positive and inclusive work culture!
Economical Business Decision for the Given Difference
Name tags and badges are inexpensive to produce, especially when purchased in bulk. As a small investment, your potential return can mean an improvement on the following:
- brand recognition
- customer satisfaction and experience
- customer loyalty
- personalized touch to customer service
- employee identification protocol
- onboarding ease for new employees
Overall, the benefits of name tags and badges can outweigh the initial investment. With the potential to increase sales and profitability for your business, this makes purchasing custom name tags and badges an economic choice for businesses of all sizes.

Guide to Buying Your Name Tags & Badges

There are several factors to consider when investing in name tags and badges for your business.

Name Tag & Badge Purpose
How will name tags and badges benefit your business? Are they for improving employee collaboration, customer service, a bit of both, or something more?
Branding & Design For Name Tags And Badges
Name tags and badges are a branding opportunity — How do you want the name tags and badges to match your company branding? Think about what elements should be included or considered, such as colors, fonts, logo, and position title of the employee.

The maximum length of employee names should also be factored into the design as well.
Your First Batch Order Of Name Tags & Badges For Testing
It can be difficult to make a proper decision.
- Will the name tag look great on your company uniform?
- Would fellow employees and customers be able to easily read the name tags and badges?
- Would they weigh down the uniform in any uncomfortable way?
Decide on the best design combinations for placing your first order. That way, you can minimize the risk of a name tag design that might not serve your needs.
Consider Your Internal Product Release Protocols
Before making the new name tags and badges available to the public and all employees, it is important to follow company procedures for testing the name tag first.

Internal product release protocols can consist of running a small, controlled group test, gathering feedback, and making any necessary changes before the full release. This helps ensure any and all issues can be identified before a complete commitment to a bulk order.

It also helps generate excitement, engagement, and buzz among employees in anticipation of their brand new name tags or badges!
Name Tag And Badge Quality & Durability
Materials matter when it comes to name tags and badges. Not only do they provide the durability and longevity of name tags and badges, they also influence the perceived value and message they convey of your brand and employees. Sizing also plays a role as well, both in terms of how cumbersome they may be to wear and the impression they set for the customer.

SGASigns’ Name Tags & Badges

Name tags and badges are an easy, useful, and professional way for everyone to identify and distinguish employees at your company. They can be customized with employee names, job titles, logos, and be engraved or printed onto a variety of materials in countless styles that suit your branding needs.

Whether you are looking for a simple, low-cost name tag solution or a more durable, high-impact name tag and badge design, SGA Signs can help you stand out from your competitors.

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Name Tags & Badges FAQ

How do I place a name tag & badge order?

Once you decide on a design, give us a call to discuss your name tag needs. We would verify all the details of your order, including what is included in the design, your choice of materials, and sizing expectations. Once this is confirmed, your order can be processed after payment is received. Name tag orders may be processed and shipped on the same day depending on the size of order.

How do I ensure consistent name tags & badges?

It is important to establish a name tag policy. With the proper guidelines, future orders can abide by the same design name tag, including the font type and size, tag sizing measurement, layout of design elements, colors, and other graphics.

What makes a good name tag or badge?

A good name tag should have a clean, professional look and feel that reflects your company brand and image. It should also be:

easy to read with a clear and legible font;
durable to withstand daily wear and tear; and
easy-to-customize elements with clearly defined limitations.

What is the difference between name tags and name badges?

Name tags tend to include employee name and position on it. Name badges can include greater detail, which makes them bigger.

Name tags are also typically attached to clothing with a pin, clip, or magnet, whereas name badges can use the same or adhesive backing for attaching to clothing.

Are name tags or badges necessary?

They can be useful for many reasons, such as employee identification and security, setting a professional image among employees and customers, and for brand building. Though name tags may not be necessary, they can serve as a small investment with a great yield in other intangible areas to your business.

Should employees wear name tags or badges?

Whether or not employees wear name tags can depend on company policies and specific needs. You can consider whether competitors and industry standard involves the need for name tags, whether employees (or certain employees) engage customers and clients frequently, and the culture companies wish to set, such as a transparency and inclusivity.

Should name tags or badges be worn on left or right?

There is no specific rules on which side or location name tags and badges should be worn for businesses in Canada and the US. Identifying a specific location on employee outfits within your company name tag policy and enforcing it can help create a sense of consistency, accessibility, and visibility for employees and customers.